Reports that make clients renew
Clients rarely cancel SEO because rankings are slow. They cancel because they can’t see what they’re paying for. Good reporting fixes that. It connects the work you do to the outcomes they care about: calls, form fills and revenue.
What every client gets
Monthly branded report
A clear, visual PDF report delivered at the start of each month:
- Executive summary. Three to five sentences on what happened and what’s next, written by a person.
- Leads and conversions from organic search: calls, forms, bookings and purchases.
- Organic traffic trends with month-over-month and year-over-year comparisons.
- Keyword rankings for tracked terms, including Map Pack positions for local clients.
- Google Business Profile activity: calls, website clicks, direction requests.
- Work completed: pages optimized, content published, links built, technical fixes.
- Next month’s priorities.
Live Looker Studio dashboard
On Growth and Scale plans, each client also gets a live dashboard with your branding that updates daily, so they can check performance whenever they like without emailing you.
Task log
A shared, unbranded log of every task completed for the client. It’s useful when a client asks “what did we do this month?”
Built on proper tracking
Reporting is only as good as the data underneath it. During onboarding we check the client’s GA4 setup, conversion events, Search Console verification and call tracking, and fix gaps before the first report goes out. Our founder has spent 10+ years building Google Ads and GA4 conversion tracking, so this is home ground for us.
Fully white label
Your logo, your colors, your report cover, your email signature. If you prefer, reports can be sent from an address on your own domain. Our company name never appears.
Reporting is included with every white label SEO plan. Want to see an example? Request a free branded audit and we’ll include a sample report.